Download PDF, EPUB, MOBI Campaign Communication and Political Marketing
Download PDF, EPUB, MOBI Campaign Communication and Political Marketing
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Author: Philippe J. Maarek
Number of Pages: 284 pages
Published Date: 17 May 2011
Publisher: John Wiley and Sons Ltd
Publication Country: Chicester, United Kingdom
Language: English
ISBN: 9781444332353
File size: 49 Mb
Download Link: campaign communication and political marketing
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Campaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign. It indexes and explains their integral components, strategies, and tactics. * Offers comparative analyses of campaigns from country to country * Covers topics such as advertising strategy, demography, the effect of campaign finance regulation on funding, and more * Draws on a variety of international case studies including the campaigns of Barack Obama and Nicolas Sarkozy * Analyses the impact of digital media and 24/7 news cycle on campaign conduct
Read online Campaign Communication and Political Marketing Buy and read online Campaign Communication and Political Marketing Download and read Campaign Communication and Political Marketing ebook, pdf, djvu, epub, mobi, fb2, zip, rar, torrent Download to iPad/iPhone/iOS, B&N nook Campaign Communication and Political Marketing
Campaign Communication and Political Marketing by Philippe J. Maarek
Author: Philippe J. Maarek
Number of Pages: 284 pages
Published Date: 17 May 2011
Publisher: John Wiley and Sons Ltd
Publication Country: Chicester, United Kingdom
Language: English
ISBN: 9781444332353
File size: 49 Mb
Download Link: campaign communication and political marketing
---------------------------------------------------------------
Campaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign. It indexes and explains their integral components, strategies, and tactics. * Offers comparative analyses of campaigns from country to country * Covers topics such as advertising strategy, demography, the effect of campaign finance regulation on funding, and more * Draws on a variety of international case studies including the campaigns of Barack Obama and Nicolas Sarkozy * Analyses the impact of digital media and 24/7 news cycle on campaign conduct
Read online Campaign Communication and Political Marketing Buy and read online Campaign Communication and Political Marketing Download and read Campaign Communication and Political Marketing ebook, pdf, djvu, epub, mobi, fb2, zip, rar, torrent Download to iPad/iPhone/iOS, B&N nook Campaign Communication and Political Marketing